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Hi! I’m Thiago.

I help artists, companies, and associations craft unique experiences and convey emotions with excellence.

With over 20 years in the entertainment industry, spanning immersive experiences, design, music, education, and Pro AVL, I’ve contributed to 3K+ events, supported 5K+ learners, and reached over 70 million streams, enriched by experiences in more than 35 countries.

Multi-award-winning engineer, recognized with certifications and awards, including a Gold Record certification from FIMI, Best Music Concert at the Gospel Music Awards Italy, Pro AVL Industry Awards, and an Eventex nomination among the 100 most influential people in the events industry, made possible through collaboration with exceptional teams.

I’ve had the honor of collaborating with Grammy Award-winning artists such as Israel Houghton, Myron Butler, and Hillsong Worship; Latin Grammy Award-winning artists, including Marcos Witt, Alex Campos, and Aline Barros; as well as artists such as Gims, Farruko, Mika, Rockin’ 1000, Jake La Furia, Morgan Jay, Milton Nascimento, among many others.

Based in Geneva, Switzerland, I work independently as an Experience Director and Creative Engineer, and also serve as Directeur technique at Uptown Geneva. As an entrepreneur, I lead a creative ecosystem that includes an agency, a studio, and an academy, all focused on Creative Engineering, experience design, and knowledge sharing.

AGENCY

3xE Co. • Branding & Experiences

STUDIO

WoC Studios • Music & Management

ACADEMY

WoC Academy • Training & Education

ENGINEERING

Thiago Terra • Creative Engineering

7⨯

Awards

3k+

Events

500+

Trainings

5K+

Learners

1k+

Artists

70M+

Streams

PORTFOLIO

ARTISTS • BRANDS • CORPORATE

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AGENCY

3XE CO. • BRANDING & EXPERIENCES

BRANDING
M Pro Audio • Guangzhou, China

BRANDING & EXPERIENCE
Joie Church • Geneva, Switzerland

BRANDING
3xE Co. • Geneva, Switzerland

EXPERIENCE
Empower PDG Prato • Prato, Italy

BRANDING
Movement • Geneva, Switzerland

EXPERIENCE
Uptown Geneva • Geneva, Switzerland

BRANDING & EXPERIENCE
Kingdom Conf • Geneva, Switzerland

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MUSIC & MANAGEMENT

WoC Studios is a State-of-The-Art Mixing and Mastering Studio.

With world-class speakers such as PMC and Amphion with a Bryston amplifier, JL Audio subwoofer, and Crane Song converters.

Outboards such as Maselec, Pendulum Audio, Crane Song, DAV Electronics, Z-Sys, were carefully chosen after 20+ years of experience in the Music Industry.

DISCOGRAPHY

ALBUM • EP • SINGLE

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ACADEMY

WOC ACADEMY • TRAINING & EDUCATION

Brazil, Recife

China, Shenzhen

Italy, Scandicci

Switzerland, Geneva

Italy, Prato

Czech Republic, Prague

Poland, Warsaw

Engineering

EVENTS • INTEGRATION • PRO AVL

FIELD APPLICATION ENGINEER
Rockin'1000 • Milan Linate Airport, Italy

FIELD APPLICATION ENGINEER
Rockin'1000 • Florence Stadium, Italy

TECHNICAL PRODUCTION DIRECTOR
Uptown Geneva • Geneva, Switzerland

PRODUCTION DIRECTOR
Sabaoth Theatre • Milan, Italy

FOH ENGINEER
Monica Farina • Lecce Amphitheater, Italy

PRODUCTION
Hillsong Worship & Darlene Zschech • Milan, Italy

PRODUCTION MANAGER & FOH ENGINEER
Novara Gospel Festival • Novara, Italy

TESTIMONIALS

AGENCY • STUDIO • ACADEMY • ENGINEERING

I have known Thiago for some years now thanks to his collaboration with our company. What I appreciate most about him is the enthusiasm he expresses in what he says and what he does, in addition to the technical skills that allow him to be effective in professional, technical, and operational relationships. His creativity combined with Sound Engineer experience and technical expertise is a precious mix to develop opportunities in an innovative company like ours that must always be at the forefront.
— Luca Lastrucci - Co-Founder & CEO at Powersoft - Scandicci, Italy

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Thiago is a great professional, a man of a thousand ideas, plus the seriousness and availability he has, certainly comes from his faith in Christian principles and that is what generates everything else. I love that boy. He’s very special.
— Roselen B. Faccio - Global Senior Pastor at Sabaoth Church - Milan, Italy
Thiago, your 3 days visit was so much more than just a training, it was a somehow “mind-blowing” experience for me. I can not remember the last time I met such a friendly inspiring person like you with so much fire and passion for audio and music burning inside! Besides your extraordinary experience and knowledge, you brought so many positive vibes and inspiration with you. Thank you so much for being that way and doing your job so well!
I think you are a real treasure for our audio industry!
— Tobias Wüstner - CEO at TW Audio - Ludwigsburg, Germany

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Contact

TELL ME ABOUT YOUR PROJECT